Wix to Shopify · MigrationWix to Shopify: from website builder to a shop that grows, in 4 weeks.
Wix was the right start. Now the shop hits its limits: variants, payment methods, shipping rules, apps, several countries. We move your Wix shop to Shopify with all products, customers, orders, the blog and every URL, and build it to grow with you.
5.0 out of 5from 30 reviews in the Shopify Partner Directory- 4 weeksto go-live for a standard scope
- Every URLredirected, blog included
- Shop instead of buildervariants, apps, markets without limits
- 30 minutes, freeintro call with Robert
BERLIN ORGANICSLOUIS XVIHildegard
One team. Every channel. More growth.
Growth never comes from one channel alone. Your shop, SEO, ads and email have to work together. That is exactly what we do, all from one team.
A shop that sells.
Fast, clear and built on Shopify. Every visitor finds what they need and checks out without friction.
Found on Google.
Customers find you on their own, every day, without paying per click.
Sales right away.
Google and Meta ads bring new buyers now, while SEO keeps growing in the background.
Customers come back.
Klaviyo flows turn first-time buyers into regulars and bring back abandoned carts.
You focus on product and shipping. We handle everything online.
Talk to usWhat happens after your enquiry.
Intro call, 30 minutes, free
We look at your shop or your concept and tell you honestly what makes sense and what does not.
Written scope
Deliverables, timeline and responsibilities in writing before we start. No open-ended hourly budgets without a goal.
A fixed team
One point of contact, sprints, previews in a staging shop. After launch come SEO, ads and email.
Nothing goes live without approval
Every change to a live shop is agreed in advance and shown in staging first.
The code is yours
Theme, apps and integrations run in your own Shopify account. No lock-in.
Reply within 24 hours
On business days, also after launch. Written into the contract.
Talk to us.
We take on at most two new brands per month, so every project gets the attention it needs.
Book 30 minutes with Robert from Rankist
Free, you pick the time. Robert looks at your shop beforehand and tells you honestly what makes sense and what does not.
Or by email to hello@rankist.ch or WhatsApp +41 76 604 55 83
Sound familiar?
The shop cannot do what you need
More variants, tier prices, bundles, B2B, subscriptions: with Wix it ends at what the builder provides. With Shopify there is an app or a setting for it.
Swiss payment methods and shipping are missing
TWINT, PostFinance, invoice, shipping rules per canton or country: Shopify has them built in or via partners, Wix only partly.
The checkout loses customers
No Shop Pay, no real express checkout, little control over fields and upsells. Every point of conversion costs you real money.
You want to grow, the builder does not
Several languages and currencies, marketplaces, ERP, Klaviyo flows, POS in store: standard on Shopify, a detour on Wix.
Wix vs Shopify in daily life
What changes for you after the migration, in one table. The technology follows in the text below.
| Wix | Shopify | |
|---|---|---|
| Target group | Websites with a shop function | Pure e-commerce platform, from start to enterprise |
| Products and variants | Limited options and variants per product | Up to 3 options, metafields, bundles, subscriptions via app |
| Payment methods | Wix Payments and few partners | Shopify Payments, TWINT, PostFinance, Klarna, invoice |
| Checkout | Builder checkout | One page, Shop Pay, Apple Pay, Google Pay |
| Apps | Wix App Market, smaller | Thousands of reviewed apps, Klaviyo, reviews, upsells |
| Markets and languages | Multilingual as an add-on | Shopify Markets with currency, language, taxes per country |
| Integrations | Limited | ERP, fulfilment, marketplaces, POS, open API |
Everything moves, nothing stays behind
Wix exports products and orders as CSV. We add what the export does not deliver and translate everything into Shopify’s data model.
How the Wix to Shopify migration runs
Week 1: analysis and redirect map
Export of all data, rankings from Search Console, every old URL gets its new target.
Weeks 2 and 3: shop and data import
Theme in your design, import of products, customers, orders and blog into a staging shop.
Week 4: testing and go-live
Test orders, payment methods, taxes, shipping. Domain switch in minutes.
After: 30 days of monitoring
Search Console, 404 report and revenue checked daily. Anything odd gets fixed at once.
Wix shops usually come to us at the stage where the brand works and the shop no longer does: the products sell, but variants, payment methods or a second country cannot be mapped cleanly. After the move to Shopify the checkout stands out first, then the apps: Klaviyo, reviews, upsells and subscriptions are set up in days instead of not at all. And the blog, which often brings the traffic on Wix, keeps running with all articles and rankings.
More about our shop projectsWhat changes after the move to Shopify
A checkout that converts
Shop Pay remembers customers across all Shopify stores. Shopify reports up to 50 % higher conversion for Shop Pay versus guest checkout, measured in a study Shopify commissioned.
A shop that grows with you
More variants, markets, languages, B2B and POS are settings or apps, no more platform changes.
Marketing from one team
After the move we take care of SEO, Google and Meta ads and email. You do not have to coordinate three agencies.
Ready to move? 30 minutes with Robert, free, and you know what the migration needs.
Request Wix migrationFrequently asked questions.
How long does a migration from Wix to Shopify take?
A standard scope takes 4 weeks from kickoff to go-live. Large catalogues, many blog posts or a completely new design need 6 to 8 weeks. You get the schedule in writing after the analysis.
Can I keep my Wix design?
We rebuild the design on Shopify, usually better: faster, clean on mobile and with sections your team maintains itself. Colours, fonts, images and structure are carried over if you want.
Will I lose rankings when moving from Wix to Shopify?
Not if every old URL points to its new target with a 301 and titles, copy and images move with it. We check this in Search Console for 30 days after go-live.
What happens to my domain and email?
After go-live the domain points to Shopify, which takes minutes. Email mailboxes stay with your current provider or Google Workspace, the move does not change that.
Is the shop offline during the migration?
No. The new shop is built in parallel in staging. On go-live day we switch the domain, which takes minutes.
Wix to Shopify is the step from website builder to e-commerce platform. Wix is a good choice to start: online fast, cheap, no technology. As soon as the shop grows, the difference to a system built only for selling shows. This text explains what happens to products, customers, blog and URLs during the move, what Shopify does differently and when Wix is still enough.
Why Wix shops move to Shopify
Wix is a builder for websites, the shop is one module of it. That works as long as the assortment is small and the payment methods suffice. With growth come the limits: variants and options per product are restricted, tier prices, bundles, subscriptions or B2B do not exist or only via detours, Swiss payment methods such as TWINT or PostFinance are partly missing, and integrations with ERP, fulfilment or marketplaces are thin. The checkout can hardly be customised, express payment with saved customer data does not exist.
Shopify is a shop system from the start. Hosting, security, checkout and updates are part of the platform, plus thousands of reviewed apps, Shopify Markets for countries and languages, POS for the store and an open API. You pay a fixed plan and grow without changing platform again.
Wix to Shopify: products, variants and additional fields
Wix exports products as CSV with options, prices, SKUs and images. What the export does not deliver, such as additional fields, product info in tabs or reviews, we fetch via the Wix API or directly from the shop. Shopify has products with up to three options, metafields for everything beyond that, and collections instead of categories. We write a mapping for every field, import into a staging shop and check samples against the old shop so that variants, prices, stock and images are correct before anything goes live.
Customers move with accounts, addresses and order history. Passwords cannot be exported from Wix, so customers set a new one at first login. We carry over orders with status and order numbers so customer service and accounting keep seeing the history.
The Wix blog in a migration to Shopify
Many Wix shops get their organic traffic through the blog. Shopify has a built-in blog with articles, authors and tags. We carry over every post with images, date and metadata and redirect every old blog URL to the new article. Static pages such as About, FAQ or Shipping are rebuilt in the theme, with sections your team maintains itself.
Redirects in a Wix to Shopify migration
Wix uses URLs like /product-page/name, /post/name and /category/name. Shopify works with /products/handle, /collections/handle and /blogs/name/handle. Without redirects every Google click lands on a 404 page. We export every indexed URL from Wix and Search Console, assign its new target and create the 301 redirects before go-live. How the redirect mapping works in detail is explained on the Shopify migration page.
Payment methods, shipping and apps after the move to Shopify
TWINT, PostFinance, credit card, PayPal, Klarna and invoice run via Shopify Payments or partners, shipping rules per country, weight or cart value are built in, duties and taxes for Germany and Austria via Shopify Markets. For newsletters, reviews, upsells and subscriptions there are reviewed apps. Which payment methods make sense in Switzerland is explained in our article on Shopify payment methods in Switzerland.
Checkout and conversion after the move to Shopify
The Shopify checkout is a single page, knows Shop Pay, Apple Pay, Google Pay and TWINT and is tested continuously by Shopify itself. Shopify reports up to 50 percent higher conversion for Shop Pay compared with guest checkout, measured in a study commissioned by Shopify. In our own projects we regularly see more completed orders after the migration. How we then grow traffic and revenue is described on the Shopify SEO agency page.
When Wix to Shopify is not the right decision
If the website is the centre and the shop only sells a few products, for example for service providers, restaurants or artists, Wix is often enough. The same applies if bookings, member areas or events are the core. We tell you that in the intro call before a project starts.
Wix to Shopify with Rankist
We have been in e-commerce since 2015, have supported 293 shops and are one of three Shopify Plus Partners in Switzerland. We build the shop to carry you through the next years and stay on board for SEO, ads and email afterwards if you want, as a Shopify agency from one team. The first step is a free 30-minute call in which we look at your Wix shop and tell you what the move needs.
Let's talk about your shop.
Free intro call. You get an honest assessment of what makes sense for your shop. Reply within 24 hours on business days.
Shopify, SEO and ads, once a month.
What works right now in e-commerce, from 293 shops. No spam, unsubscribe any time.